Show the behavior of others in ways that make conformity feel like personal choice.
"How do we show that everyone's doing this without making it feel like following?"
Work through these questions to generate ideas:
Ideas in this space might look like:
"How do we show that everyone's doing this without making it feel like following?"
Turns mass participation into a personal choice by letting people ‘join’ through their own name, while the visible sharing makes the crowd feel inviting.
Uses public nominations and visible participation to make joining feel like a personal call-out rather than following a trend.
Makes participation visible and communal (cities/landmarks join), turning conformity into a ‘we’re all doing this together’ movement.
