Make things dramatically larger or smaller than they should be.
"What happens when we make our benefit gigantic or microscopic?"
Work through these questions to generate ideas:
Ideas in this space might look like:
"What happens when we make our benefit gigantic or microscopic?"
The entire idea is a literal scale swap: adult situations performed with absurdly tiny hands to make the message land via size-violation.
Makes the hero object physically gigantic (a world-cup ball at impossible real-world scale) so the message is communicated through sheer size.
Built around an explicit giant-scale exaggeration (the GIANT concept) to make the benefit feel massively amplified through size distortion.
